Takaful Emarat
December 2020
Branding
Email Marketing
Digital Marketing
Takaful Emarat is UAE’s largest Takaful Insurance provider, with a database of over 300k customers.
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Takaful Emarat requested a complete redesign in their brand strategy which included their logo, brochures, brand guide as well as office stationery and employee identity cards.
Our objective was to come up with a professional corporate branding that would stand out from their competitors along with a brand catch phrase to create more awareness and be recognized as a peoples brand.
Our objective with Takaful Emarat’s Digital Marketing segment was to co-ordinate with the Marketing head to create content, brand campaigns and moment marketing.
Our objective with Takaful Emarat’s Email Marketing segment was to launch email marketing campaigns from scratch by segmenting and targeting various customer groups, primarily Premium Health Insurance customers.
We created a professional brand guide that was implemented across all branded materials. The re-branding executed by us was also implemented on all official stationery as well as the marketing materials.
We
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